| About BONFRESH |
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| Bonfresh Pte Ltd, a subsidiary
company of Bonvests Holdings Limited, is the authorised licensee of
Orange Julius® for Singapore since 1999 with the opening of two
stores at Tampines Mall and NTUC Lifestyle World - Downtown East on
18th December 1999. Located primarily in high traffic shopping centres
and malls, the Orange Julius® stores serve cool and refreshing
blended fruit beverages with a line of gourmet hot dogs and nachos.
To maximise the opportunity in high traffic mall environment, where
space is at a premium, Bonfresh acquired the rights for Dairy Queen®
in Singapore and opened the first store with a 'Treat Centre"
concept at Thomson Plaza on 14th December 2001. This concept combines
the best of the product lines from "Dairy Queen" and "Orange
Julius" with each brand being famous for both its food and
treat menu.
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| Background of
DQ® |
| DQ®
is the world's favorite soft serve ice cream. Started
in 1940 in the United States of America, DQ® began
expansion internationally in the 1950's notably in Canada,
Iceland, Mexico and Panama. There are now more than 5,900
stores in over 20 countries.
Our great-tasting products, upbeat image, expert service
and bright, colorful stores make DQ® "a fun
experience where you can easily enjoy a variety of unique,
freshly-made ice cream treats." Our goal is to
create an unforgettable experience for our customers
-- it's "eatertainment"!
DQ® stores are typically in high-traffic, high-visibility
locations, from kiosks in shopping centers, to inline
stores on busy pedestrian streets, to free-standing
stores. No matter where our location, we are always
there to add a little more fun to your day.
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| Dairy Queen® Products |
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